Youn Chang
Wharton MBA, ex-Apple and Glossier
With 17 years of experience in the U.S. consumer market, Youn brings a founder-operator mindset to consulting, helping CPG brands navigate growth through strategic market expansion, product development, and operational execution.
Founder & CEO
2019 - Present
New York, NY
OJOOK
Founded OJOOK, a premium natural oral care product company inspired by eastern wellness philosophy. Single handedly established the brand and distributed through Nordstrom, Amazon and more. Brand quickly gained loyal customer base, and featured for disrupting the sustainable oral care category by prominent media, such as Vogue, Forbes, Healthline, Men’s Health, Marie Claire, Vanity Fair, Buzzfeed and more.
Brand Strategy: Brand identity & visual guide, creatives
Product Operations: Product Development, sales & distribution
Marketing: Successful email marketing, SEO and Influencer Marketing
Glossier
Head of Supply Chain
2016 - 2019
New York, NY
Early member of executive leadership team responsible for New Product Development & Introduction, Supply Chain and Operations Planning. Collaborated with Product Marketing team for commercializing product concepts into viable products.
New product introduction
OEM vendor management and mass production
Sales & operations planning
Business scale up
Apple
Global Supply Manager
2014-2016
Cupertino, CA
Led global sourcing and inventory management for highly technical display components (~$1.2B annual spending budget) across all Apple products (i.e. Apple sold 231 million iPhones in 2015).
New product introduction & mass production
Negotiation & cost management
Financial planning
Inventory planning
Other Experiences
U.S. / Singapore
Amazon U.S.A
Sephora U.S.A
General Electric - Private Equity Finance & Corporate Audit Staff
Media Coverage



